When to Use This

Use this when you want to create automated workflows within Pursuit. For example: chaining email generation, CRM opportunity creation, or sending emails to a buying committee - all from reusable workflows.

See more: 📄 Turning Signals into Action using Plays

Before You Start

• You need Admin access in Pursuit

  • While all users can use Plays, only Admins can set them up

• If your Play includes a Send via Gmail or Send via Outlook step, each user must connect their own Gmail account first

  • See 📄 Connect your Gmail to send AI-Powered outbound messages from Pursuit

  • See 📄 Connect Outlook to send AI-Powered outbound messages from Pursuit

• If your Play includes a CRM step, confirm your CRM sync is active

  • See 📄 Integrating HubSpot with Pursuit

  • See 📄 Integrating Salesforce (SFDC) with Pursuit

  • See 📄 Integrating Microsoft Dynamics 365 with Pursuit

Setting Up a Play

1. Go to Settings → Plays

2. Select New Play (purple button in top right corner)

3. Fill out the Create a new play pop-up

   1. Name (required)

   2. Description (recommended)

4. In the canvas, drag a Trigger from the Steps panel onto the canvas; e.g.:

   • From Radar Signal — turn a signal into an action trigger

   • From Radar Signal Contact — user clicks Run play on a specific contact within a signal

5. Drag one or more Actions onto the canvas in the order you want them to execute; e.g.:

   • Generate AI Email — generates a personalized email using the signal as context

   • Send via Gmail/Outlook — sends the generated email through the user's connected email account

   • Create HubSpot Deal — creates a Deal in HubSpot tied to the contact

   • Create Salesforce Opportunity — creates an Opportunity in Salesforce tied to the contact

   • Create Dynamics Opportunity — creates an Opportunity in Dynamics tied to the contact

   • Create HubSpot Lead - creates a contact/lead in Hubspot

   • Create Salesforce Lead - creates a lead in Salesforce

6. Make sure to connect your trigger(s) and action(s) so each flows to the next step as you intend

7. Configure each trigger and action

   1. Click on each trigger or action step to open the step-specific configurations

8. Click the Save button on the canvas as you update your workflow

9. Once all steps are configured and saved, Activate (purple button in the top right) to make the Play available to users

What Success Looks Like

The Play appears as an option when any user selects Send Prospecting Email on a Radar signal card.

Common Issues

The Activate button is grayed out

This means you have outstanding configuration steps that need attention first. Click on the red exclamation to the left to see the specific issues needing attention